Name change presents a unified front

GF AgieCharmilles is officially GF Machining Solutions. This officially happened on Jan. 1, 2014, but one might have been left asking, “Why?” So, in order to offer some clarity, Glynn Fletcher, president of GF Machining Solutions, took the time to discuss the organizational, product, and branding changes currently taking place within the company.

GF Machining Solutions is a company with one of the industry’s most diverse portfolios, which includes milling, EDM, laser texturing, spindles, tooling, automation, and customer services.

According to Fletcher, customers will not feel any hiccups in this change, as it’s not affecting customer interaction, but precisely the opposite. The company will be utilizing more R&D collaboration across all of their divisions, which will only benefit customers.

Now, where you will see the change is for the logos on the machinery. Prominent on machinery will be the GF surrounded by the plus sign on either side, and below that will be the logo of that machine line.

In addition, if you’re curious, the website www.gfac.com still works, but the new web address represents the name change as well - www.gfms.com – and gets you to the same spot.