Bluetooth earpieces battle $3,000 hearing aid

Photographer: Caroll Taveras for Bloomberg Businessweek

One night in June 2010, New York composer Richard Einhorn went to bed in a motel feeling stuffy and woke up almost completely deaf. At the time, Einhorn, who wrote the oratorio Voices of Light, had limited ways to deal with his nightmare condition, known as sudden sensorineural hearing loss. He visited an audiologist and bought a hearing aid for $3,000. (His insurance plan, like most, didn’t cover it.) Unhappy with the expense and the limits of the earpiece’s technology, which struggled to adapt to different noise levels, Einhorn began searching for alternative gadgets that could restore more of his hearing for less money.

Click here for the full article by Bloomberg Business journalist David Gauvey Herbert.