RathGibson and Customers Make Connection

RathGibson now makes the connection to channel partners, end users, and suppliers through several forms of social media. In recent months, the company has expanded its online presence to include profiles on sites such as Facebook, LinkedIn, Twitter, and YouTube.

“With social media usage now bridging the digital divide, a greater segment of our audience is using the internet as a source of news and a way to interact with us in real time,” says Kirk Thorne, vice president - Global Sales and Marketing. “Through the use of social media, we are able to bring people closer to RathGibson by sharing experiences and information through Twitter updates, posting pictures from trade shows and events via Facebook, finding potential employees through LinkedIn, or even providing videos of our processes and facilities on our YouTube channel.”

The ease of access and wealth of information on sites such as these enables the user to gain insight about a company, a process, or an entire industry in minutes. In utilizing social media, RathGibson hopes to not only share its knowledge and resources but also to gain important feedback on ways to better support the markets they serve. Links to the various sites can be found at www.rathgibson.com.