Real-world manufacturing insights from industry experts

On March 19 at 12PM ET, take a break, grab your lunch and sit down for our free March Manufacturing Lunch + Learn. We’re joined this month by two manufacturing experts who will, in two half-hour sessions, share the latest in tube bending and workholding technology.

In session one, Charlotte Werner of WAFIOS AG showcases the BMZ 6 CNC tube bending system, engineered for complex miniature geometries with exceptional accuracy and flexibility. From mandrel bending to free-form applications, discover how modular design delivers precision – even with extremely short straights between bends. In session two, Larry Robbins of SMW Autoblok USA shares the latest innovations in workholding technology, helping manufacturers increase stability, efficiency, and performance on today’s shop floors.

Speakers

 

Larry Robbins
President and CEO
SMW Autoblok

Larry Robbins joined SMW Autoblok in 2007 as National Sales Manager and was appointed President of SMW Autoblok’s Commercial Division in 2019, then CEO in 2024.

As CEO, Larry manages all strategic sales and marketing initiatives as well as overseeing SMW Autoblok’s North American sales team and customer base including machine tool dealers, OEMs, and channels currently under development. He also oversees international products and global product launches including the new wireless connectivity company SMW Electronics.

Larry has more than 40 years of experience in the machine tool industry and manufacturing. Prior to working for SMW Autoblok, he owned a successful manufacturers’ rep company for 13 years. Larry’s knowledge and ability in the machining industry began in his early youth when he worked side-by-side with his father who owned a prosperous distributorship in New Jersey.

 

Charlotte Werner
Manager - Technical Sales, Tube Bending Machinery
WAFIOS AG

Charlotte is a Manager in Technical Sales for tube bending machines at WAFIOS AG, based at the company’s headquarters in Germany. She combines strong technical expertise with market-driven thinking and works closely with product development, applications, and customers worldwide. As part of her current role, she is also responsible for the North American market.

During her studies, Charlotte gained extensive hands-on sales experience, including completing her bachelor’s thesis in the field of e-mobility. Her thesis focused on CNC bending machines used in the production of current-carrying components for electric motors. Alongside her studies, she worked as a student assistant in project management, actively supporting project leads in their daily operations.

With a background as a trained office management assistant and a Bachelor of Arts in International Management, Charlotte brings a strong commercial foundation to her technical role. She is known for her hands-on, pragmatic approach, quickly familiarizing herself with new technical and organizational topics and implementing effective solutions efficiently.